How consistent is your brand? If you would have asked me that a few months ago, I would have said “pretty consistent!” I mean, we used the same logo and the same colors on all of our branded materials. I thought that was good enough for consistent branding. That all changed when Art Director Kristin […]
One billion. Roughly the number of people who live in China. Roughly the number of people who are active on Facebook everyday. While you may not be able to make an impact on all 1 billion of those people, you do have the opportunity to really “wow” your audience. When used to it’s […]
In our new Brands We Love series, we’re diving deep into our favorite companies to see what they do right and how they can do it even better.
Does your business have a Twitter account? Hopefully you read our Social Media for SMB’s 101 series and signed up right away! But here’s the thing – having an account and actively using that account are two very different things.