Are you terrified of your website’s Google Analytics? Overwhelmed by all the data? Confused by all those options down the left side? It’s okay—Most of our small business clients are. Thankfully, you don’t need to understand everything in your Google Analytics account. For small business owners, some metrics are way more important than others. Checking […]
Looking for a web designer? In your search, you’ll find that there are generally two ways that web design companies handle website pricing: 1. Custom quotes for every project. 2. Flat rate package pricing. At 11Web, we’ve tried both. When we first started out, I created a few simple website packages. They provided a nice […]
Let’s be honest. We can all spot bad stock photography on websites. Models smiling perfect smiles at the camera. Sterile, modern office scenes. Stark white backgrounds. They’re clearly stock and clearly not personal or welcoming. My message here: don’t let these fake images represent your business. Skip right over the big stock sites and save […]
Raise your hand if you remember when every website welcomed you with dancing bears and irritating background music that played automatically. Comical, right? Who thought that was a good idea? Well, lots of people, actually. And I’m here to tell you that there is a 2015 version of animated animals and autoplay music. It may […]
You know what I find interesting? Most business owners plan a website without ever thinking about the person who will be visiting it. Here’s what they think about instead: “What do we need to say about ourselves? How do we make our company look good?” Unfortunately, this thinking doesn’t work.
Building a website is easy, right? Most people know someone who knows someone who knows something about technology. If they can fix your email, they must be able to cobble together a decent website… right? Occasionally, we lose a client who gets a little gun-shy about the cost of using a professional to build their […]