There is a time and place for a popular consensus to make decisions—our country was founded on this great principle—but the creative process is not always one of them. All too often we see great marketing opportunities killed in the boardroom by well-intentioned individuals who are jumping into the decision making process late in the […]
Just Say No to A Free Domain: Why You Should Register & Pay For It Yourself
When you started building your website, did your website builder try to sell you on a domain name? Many of the do-it-yourself website builders offer you free domain name registration. This is a very tempting offer! However, we’re here to tell you that you may regret it. For these services, domain registration is not […]
Why Your Website Needs a Redesign Every 3 Years
I wish I could tell you we could create an excellent website design for you, and it would last until the end of time. But the internet isn’t the Pyramids of Giza or the Roman Colosseum. Things change rapidly online: technology, trends, devices. Your website needs to adapt to keep serving you. How often […]
What is a call to action? (Hint: Your website needs it!)
Ready for your website to actually make sales for you? Ready to see customer inquiries popping into your inbox? What you need is a “call to action.” In today’s post, you’ll learn how web experts craft a call to action and use it to get online results. Beware—we’re jumping into a website topic that I’m […]
3 Tips To Turn Instagram Users Into Website Viewers
Do you have an Instagram, but you’re begging for it to add value to your business? When managed effectively, Instagram can do a great job bringing welcomed attention to your brand and driving traffic back to your website. By sticking to these 5 tools, Instagram users will be encouraged to click a direct link to […]
How to Get a Pro-Level Website (Without Paying For Custom Design)
Do you know anyone who wants a really beautiful, effective website for an affordable price? Hey, I do too. Most of our small business clients want a website that makes them look great to potential clients, but they don’t want to pay an arm and a leg for it. And that’s OK with us. While […]
