How consistent is your brand? If you would have asked me that a few months ago, I would have said “pretty consistent!” I mean, we used the same logo and the same colors on all of our branded materials. I thought that was good enough for consistent branding. That all changed when Art Director Kristin […]
Breaking Down The 5 Categories Of The LinkedIn App
If you’ve ever thought that the LinkedIn desktop user interface is a bit unorthodox, you’re not alone. My suggestion is to give the LinkedIn app a try! Back in December of 2015, LinkedIn completely overhauled their mobile application. Being as it’s April of 2016, (where did the past four months go?), we’ve had a few […]
2 Brainstorming Techniques You Should Implement Today
If the term brainstorming makes you want to run and hide your non-creative head under your desk, you are not alone. All too often creative thinking tasks are delegated to a small group of “creative” people and the majority of us rarely explore our own creative problem solving abilities. Why should all employees be able […]
How to Send an Awesome Email Newsletter (in just 30 minutes a month!)
It’s not a secret that I really, really believe in email marketing for small business. It’s low cost, big return, and your competition probably isn’t doing it. But—I know you’re busy. The thought of adding a monthly marketing chore to your list sounds impossible. Don’t worry. With a monthly email newsletter, it’s a set it […]
5 Reasons to Start Email Marketing in 2016
Remember when it used to be really exciting to hear “You’ve got mail?” Fast forward 10 years, and opening your inbox is probably way more overwhelming than thrilling. You may be thinking “I can’t handle another email. I don’t want to bog anyone else down with more email either!” But I’m here to tell you—If […]
How to Get a Pro-Level Website (Without Paying For Custom Design)
Do you know anyone who wants a really beautiful, effective website for an affordable price? Hey, I do too. Most of our small business clients want a website that makes them look great to potential clients, but they don’t want to pay an arm and a leg for it. And that’s OK with us. While […]
