If you’ve ever thought that the LinkedIn desktop user interface is a bit unorthodox, you’re not alone. My suggestion is to give the LinkedIn app a try!
Back in December of 2015, LinkedIn completely overhauled their mobile application. Being as it’s April of 2016, (where did the past four months go?), we’ve had a few months to get familiar and play around with the new features of the application.
LinkedIn did a serious breakdown and rebuild of the app, and narrowed its features into 5 different categories – Your Feed, Me, My Network, Messaging and Search. I believe that the application is actually easier to use than the full site because of its simplicity.
The new design and features make the application more user friendly, easier to use for networking, and simplify the LinkedIn experience overall. If you don’t already have the application, log into your app store and download it for free!
The “Your Feed” section is considered the home screen of the LinkedIn app. More often than not, it will be the first thing you see when you log into the app. This newsfeed will contain all sorts of goodies; everything from stories that may interest you, to updates from your fellow LinkedIn users.
Expert tip: The first time that you log-in to the app, you will be asked a series of questions that will help fill your newsfeed with content that is of interest to you or your business. Considering time is often of the essence, this feature is awesome for staying focused on articles and updates that will improve your experience, rather than distract you. If you ever come across something in your newsfeed that isn’t of utmost value to you, feel free to hide it.
This is where being selfish it totally ok! Here, take advantage of the opportunity to represent yourself and your business in a great light. Tell your professional story, and be sure to add in all of the little details that set you apart from another LinkedIn user. Edit, update and add all you need to right through the application.
Expert tip: Need help sprucing up your LinkedIn profile? Our very own Sara wrote a great blog post about whipping your LinkedIn profile into great shape! Check it out!
While seemingly similar to “Your Feed,” the “My Network” section is a different kind of update section. Within the “My Network” tab, you have the option to interact and communicate more directly with your LinkedIn connections.
Within the network section, you also have the option to add new connections.
Expert tip: Get prepared for meetings by syncing your contact list within your phone to your LinkedIn connections!
Need to shoot someone a quick message but don’t have an email address for them? The LinkedIn app provides an easy, yet professional way to get and stay in touch.
Looking to connect with someone professionally, but don’t have their email address. LinkedIn messaging is the perfect way to communicate. The chat style interface, similar to that of Facebook, allows for quick and easy back and forth messaging. This portion of LinkedIn messaging is free to all users.
With LinkedIn messaging, you are only able to message people who you are already connected with. If you are interested in getting in touch with someone who you are not connected with, the monthly subscription service, InMail, will be required.
Searching on LinkedIn has sped up! The search function imitates Google and fills in the top, or most relevant search results before you even finish typing! What are some things to search for on LinkedIn? The list is endless. Find connections, search for jobs, discover new businesses or companies, even browse a plethora of LinkedIn articles.
LinkedIn is really stepping up when it comes to their mobile app! I definitely urge you to check it out. Feel free to connect with me – Meredith Bivens on LinkedIn, and definitely connect with us, 11Web, too – 11Web on LinkedIn.