Ever wonder why some brands have logos that are so recognizable while others fade into the crowd? Why some brands get away with just a logo on apparel while other brands need their full name in order for people to know what brand is being represented? I’ve been a designer for over a decade and […]
5 Reasons to Start Email Marketing in 2016
Remember when it used to be really exciting to hear “You’ve got mail?” Fast forward 10 years, and opening your inbox is probably way more overwhelming than thrilling. You may be thinking “I can’t handle another email. I don’t want to bog anyone else down with more email either!” But I’m here to tell you—If […]
Resolve to Learn These 3 Things About Your Website in 2016
Are you terrified of your website’s Google Analytics? Overwhelmed by all the data? Confused by all those options down the left side? It’s okay—Most of our small business clients are. Thankfully, you don’t need to understand everything in your Google Analytics account. For small business owners, some metrics are way more important than others. Checking […]
Keep it Simple: Why We Choose Package Pricing for Web Design
Looking for a web designer? In your search, you’ll find that there are generally two ways that web design companies handle website pricing: 1. Custom quotes for every project. 2. Flat rate package pricing. At 11Web, we’ve tried both. When we first started out, I created a few simple website packages. They provided a nice […]
11Web welcomes Art Director Kristin Arbuckle
11Web is thrilled to welcome our new Art Director, Kristin Arbuckle. Kristin brings to the team excellent graphic design skills and truly unique out-of-the-box creative thinking. If you need help designing a marketing campaign that makes customers take notice, Kristin is your gal. Kristin will lead all of our graphic design projects, starting with a […]
3 Sources for Awesome Website Photography
Let’s be honest. We can all spot bad stock photography on websites. Models smiling perfect smiles at the camera. Sterile, modern office scenes. Stark white backgrounds. They’re clearly stock and clearly not personal or welcoming. My message here: don’t let these fake images represent your business. Skip right over the big stock sites and save […]